Autumn 2009

London Joggers, a bespoke sport and leisure retailer, has chosen Eurostop to supply a ready-to-go e-commerce solution to support its new online store, which was launched in the summer. It is offering the full range of its stock through the site.

London Joggers currently has three existing stores in London, but says it sees an online presence as a way to achieve growth. According to sales director Bijan Fouladgar: 'Our new e-commerce system will help us to widen our reach and increase our turnover, meeting our long-term revenue targets.'

The company already had Eurostop's e-rmis head office management system and EPOS system at till points in its stores. Fouladgar says: 'As a smaller retailer, we have benefited from Eurostop's excellent customer service and knowledge of the fashion retail market.'

The company manages all stock centrally in a warehouse at its Shepherds Bush store. Delivery is handled by various carriers including City Link and Royal Mail.